ALS is a neurodegenerative disease that leaves it’s patients trapped inside their bodies, fully aware of what’s happening to them. We created an emotionally powerful campaign using real-life patient experiences to help raise awareness and funding to cure this horrific disease. There is still no cure.
Agency: MMB | Client: ALS Association | Contribution: Art Direction
AWARDS:
SHOTS AWARD: Shortlist
HATCH AWARDS: Gold, Silver x 2
New England Emmy Nomination
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These short films were produced after I left MMB. Many thanks to those who kept fighting for them and got them to see the light of day.
ECDs: Travis Robertson, Greg Almeida
ART DIRECTORS: Jen Campbell, Travis Robertson
COPYWRITERS: John Geany, Greg Almeida
PRODUCER: Mike Michaud